Showing posts with label Website acceleration. Show all posts
Showing posts with label Website acceleration. Show all posts

Tuesday, April 29, 2014

Limelight Website Acceleration

As you know, your customers demand a simple and seamless interaction with your business. As a business owner it is your responsibility to get your customer to the point of sale as quickly and efficiently as possible. In a brick and mortar store you would create an ideal customer experience by hiring a knowledgeable and helpful staff and possibly organizing your merchandise in an easy to navigate manner. You also want to have a great looking store and you may even want to offer your customers additional perks for coming in - possibly something interactive like an in-store game for discounts. The same principals apply to an online customer service experience. In order to pull in and keep your customers you want to offer a dynamic website that is easy to navigate through and interact with. Remember, customer's patience online is much shorter than in a store. With the blink of an eye customers can easily navigate away from your site and head to competitor’s sites. For this reason, providing a perfect customer service experience is crucial. You need to eliminate all possible deterrents.

Limelight Website Acceleration speeds up the delivery of content to the end-user

Limelight Website Acceleration addresses one of the major deterrents that could possibly drive customers away. Limelight Website Accelerator is a tool that will enhance the delivery of your websites content. Limelight Website Acceleration speeds up the delivery of content to the end-user - your potential customer. Limelight does this by storing your websites content on an edge server. This shortens the distance that content must travel to your end user and in turn delivers your website faster and decreases the likelihood of page loading errors. Although this may seem like a small improvement, it has a huge impact. Consider your experiences as a consumer online. When you are looking to purchase something online your first instinct is probably to do a Google or Yahoo search. A long list of venders likely populate the search window and you may click on the first one. If the website hesitates as it loads, perhaps the elements on the screen get jumbled, or maybe you ever have to look at a loading icon, it is very likely that you will navigate back to your search page and just as quickly choose a different vendors link. Just like that, you were a potential customer lost because of poor online customer service. You definitely don’t want your own business to miss out on potential customers because of something unrelated to the quality of your product or service.

If you want to enhance your customer’s experiences online we encourage you to consider Limelight Website Acceleration.

Please contact us today for more information on Limelight Content Storage services.



About Casey Wedge

My names Casey Wedge and I’ve been with Fastblue for a few years now. I’ve maintained a few different positions within the company and although I'm currently the Regional Manager of Sales I'm very fond of writing and like to stay up to date on what's going on in the world of Telecom.

Aside from work, I've played hockey my whole life so I'm decent on the rink and a very average mountain biker. Breakfast foods are my favorite and I enjoy spending time with many fellow UCSB Gaucho Alums – Olé!

Thursday, April 24, 2014

Level 3 Content Delivery Network

As a business owner you know that customer service is key when trying to sell a product or advertise a service. It is easy to get consumed with the daily operations of running your business – you have employees to manage, vendors to work with, pitches to make, emails to return, the list goes on and on. But, really your customers are the most essential element of your business. You need to appeal to, service and satisfy your customers to earn revenue. In this article I would like to discuss the importance of providing your online customers with the highest quality customer service possible. We will go on to discuss the unique ways that you can enhance your customer’s experience in today’s web driven marketplace by using the Level3 Content Delivery Network.

Establish a perfect web presence by quick and complete delivery of your website to your online customers with rich high-quality content

When establishing a web presence for your business it is important to prioritize. First of all, you want to establish a clear identity for your business and a functioning site to support consumers whether they are researching your service or purchasing your product directly from the site. Then, of course, you want to enhance the appeal of your site. This is often done with streaming content – perhaps engaging videos or interactive programming. And, this is often where the problems arise for business websites. If we enhance our website with rich high-quality content then we need to remember to enhance our delivery at the same time. If we don’t provide fast and flawless content delivery then consumers will be on to the next site before they even have a chance to engage with our site’s great content (We all know that consumers are incredibly impatient when it comes to watching download progress bars). Level3’s Content Delivery Network offers a two-pronged solution to this. Level3 brings together Edge Distribution and Website Acceleration technologies to deliver advanced content to your end users quickly and effectively.

Level3 Edge Distribution


Level3 has established a network of Content distribution servers on top of their fiber backbone and across five continents. The Level3 caching platform is able to accelerate content delivery as much as 70 percent. Also it is important to note that even with the use of these content distribution servers your content is secure. Level3 offers DDoS mitigation services and also uses SSL encryption mechanisms.

Level3 Website Acceleration


Level3 uses website acceleration technologies to render your site instantly. This is crucial, as a quick page load keeps customers engaged. These technologies also aid in the quick and complete delivery of your web page to mobile devices.

Level3 has been perfecting their content distribution network for the past 17 years and they continue to evolve with the ingenuity and innovation of modern technology. If you are interested in bringing Level3’s advanced technology to your business please contact us today at Fastblue.


Image Source: hin255 / FreeDigitalPhotos.net

About Casey Wedge

My names Casey Wedge and I’ve been with Fastblue for a few years now. I’ve maintained a few different positions within the company and although I’m currently the Regional Manager of Sales I’m very fond of writing and like to stay up to date on what\’s going on in the world of Telecom.

Aside from work, I’ve played hockey my whole life so I’m decent on the rink and a very average mountain biker. Breakfast foods are my favorite and I enjoy spending time with many fellow UCSB Gaucho Alums – Olé!